To win the Best Franchisee of the World is a big deal, as in 2015 contest, 34 countries were represented there, and for the year 2016, Omar Yunes, who is the franchisee for Sushi Itto, won First Place in the Mexican chapter of BFW, and First Place in the finals in Florence, Italy. Omar Yunes got started at the age of 21 and currently owns 13 franchise elements in Mexico City, Veracruz and also Puebla. Omar’s 13 elements make up 10% of the Sushi Itto name. Omar won the award because of his management skills and information, and creating control boards to have a transparent measurement of each element. He offers excellence in customer service, one-of-a-kind hospitality and creative flavors in the franchises he operates. Omar Yunes competed against companies such as Denny’s, Dairy Queen, and Hardees, so the award given him was no small deal.
In addition to Omar Yunes being a very busy franchisee, he gives back to his community. Having been given a chance to change his life starting at 21; Omar appreciates his heritage and understands that his fellow Mexicans want the same thing. Yunes is working hard towards bringing franchises out of just the regional status and into the international one. He currently has 400 employees working for him in his franchises, and wants for his community to have the same opportunity for a change in life, where one can support their family, have freedom, and a consistent job. Omar believes his employees are the most valuable asset, and welcomes their input to help the company grow, and he encourages them.
Omar Yunes wants the company he represents to become the best hospitality brand in the world, offering the best in services and food to his customers. He is motivated, innovative, and a great leader, which is why Sushi Itto is not just known regionally, but internationally. His approach to challenges is done with a positive attitude and can explain to his employees the different business concepts to help the franchises do better, people working as a team more efficiently, and more. Omar Yunes is a force to be reckoned with and the sky is the limit for him.